According to the results of a survey conducted in 2019, Black Friday and Cyber Monday were the most preferred shopping events during holiday season in Germany. That being said, among those surveyed 42 percent of respondents said they preferred not to participate in shopping events.
Main holiday shopping event participation preferences of consumers in Germany in 2019
Characteristic
Share of respondents
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Periscope. (October 23, 2019). Main holiday shopping event participation preferences of consumers in Germany in 2019 [Graph]. In Statista. Retrieved July 23, 2024, from https://www.statista.com/statistics/1065456/shopping-event-preferences-in-germany/
Periscope. "Main holiday shopping event participation preferences of consumers in Germany in 2019." Chart. October 23, 2019. Statista. Accessed July 23, 2024. https://www.statista.com/statistics/1065456/shopping-event-preferences-in-germany/
Periscope. (2019). Main holiday shopping event participation preferences of consumers in Germany in 2019. Statista. Statista Inc.. Accessed: July 23, 2024. https://www.statista.com/statistics/1065456/shopping-event-preferences-in-germany/
Periscope. "Main Holiday Shopping Event Participation Preferences of Consumers in Germany in 2019." Statista, Statista Inc., 23 Oct 2019, https://www.statista.com/statistics/1065456/shopping-event-preferences-in-germany/
Periscope, Main holiday shopping event participation preferences of consumers in Germany in 2019 Statista, https://www.statista.com/statistics/1065456/shopping-event-preferences-in-germany/ (last visited July 23, 2024)
Main holiday shopping event participation preferences of consumers in Germany in 2019 [Graph], Periscope, October 23, 2019. [Online]. Available: https://www.statista.com/statistics/1065456/shopping-event-preferences-in-germany/