In 2019, approximately 11 percent of Latin American population used Netflix at least once per month. This share is expected to rise to 13.4 percent by 2023. In the same period, number of Netflix viewers in the region is expected to increase from 70 to 88 million.
Netflix penetration rate in Latin America from 2019 to 2023
Characteristic
Share of population
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eMarketer. (October 23, 2019). Netflix penetration rate in Latin America from 2019 to 2023 [Graph]. In Statista. Retrieved August 24, 2024, from https://www.statista.com/statistics/1065110/netflix-penetration-latin-america/
eMarketer. "Netflix penetration rate in Latin America from 2019 to 2023." Chart. October 23, 2019. Statista. Accessed August 24, 2024. https://www.statista.com/statistics/1065110/netflix-penetration-latin-america/
eMarketer. (2019). Netflix penetration rate in Latin America from 2019 to 2023. Statista. Statista Inc.. Accessed: August 24, 2024. https://www.statista.com/statistics/1065110/netflix-penetration-latin-america/
eMarketer. "Netflix Penetration Rate in Latin America from 2019 to 2023." Statista, Statista Inc., 23 Oct 2019, https://www.statista.com/statistics/1065110/netflix-penetration-latin-america/
eMarketer, Netflix penetration rate in Latin America from 2019 to 2023 Statista, https://www.statista.com/statistics/1065110/netflix-penetration-latin-america/ (last visited August 24, 2024)
Netflix penetration rate in Latin America from 2019 to 2023 [Graph], eMarketer, October 23, 2019. [Online]. Available: https://www.statista.com/statistics/1065110/netflix-penetration-latin-america/