According to a report by Parrot Analytics, Netflix was the most in-demand platform for digital originals in South Korea, with almost 64 percent of the market demand share. Compared to other markets in the report, this was above-average.
Market demand share of original platform for all digital originals in South Korea as of quarter two of 2019
Demand Expressions®: A global metric standard developed by Parrot Analytics which represents the total audience demand being expressed for a title, within a market. Audience demand reflects the desire, engagement and viewership, weighted by importance; so a stream/download is a higher expression of demand than a ‘like’/comment.
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Parrot Analytics. (October 8, 2019). Market demand share of original platform for all digital originals in South Korea as of quarter two of 2019 [Graph]. In Statista. Retrieved December 03, 2024, from https://www.statista.com/statistics/1064006/south-korea-original-platform-for-digital-originals-market-share/
Parrot Analytics. "Market demand share of original platform for all digital originals in South Korea as of quarter two of 2019." Chart. October 8, 2019. Statista. Accessed December 03, 2024. https://www.statista.com/statistics/1064006/south-korea-original-platform-for-digital-originals-market-share/
Parrot Analytics. (2019). Market demand share of original platform for all digital originals in South Korea as of quarter two of 2019. Statista. Statista Inc.. Accessed: December 03, 2024. https://www.statista.com/statistics/1064006/south-korea-original-platform-for-digital-originals-market-share/
Parrot Analytics. "Market Demand Share of Original Platform for All Digital Originals in South Korea as of Quarter Two of 2019." Statista, Statista Inc., 8 Oct 2019, https://www.statista.com/statistics/1064006/south-korea-original-platform-for-digital-originals-market-share/
Parrot Analytics, Market demand share of original platform for all digital originals in South Korea as of quarter two of 2019 Statista, https://www.statista.com/statistics/1064006/south-korea-original-platform-for-digital-originals-market-share/ (last visited December 03, 2024)
Market demand share of original platform for all digital originals in South Korea as of quarter two of 2019 [Graph], Parrot Analytics, October 8, 2019. [Online]. Available: https://www.statista.com/statistics/1064006/south-korea-original-platform-for-digital-originals-market-share/
