Share of shoppers preferring environmentally friendly packaging in Europe 2018

Published by
D. Tighe,
Feb 22, 2024
In Europe, 72 percent of consumers answering to a poll in 2018 stated that they preferred to buy products with environmentally friendly packaging. Italian consumers were the most likely to buy products packaged with sustainable materials, with a preference rate of 81 percent.

Share of shoppers preferring products with environmentally friendly packaging in Europe in 2018, by country

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Release date

November 2018

Region

Europe

Survey time period

2018

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Online grocery shopping in the United Kingdom (UK)Online grocery shopping in the NetherlandsOnline grocery market in ItalyFashion e-commerce in the United KingdomOnline grocery shopping in Germany
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