According to a survey in Malaysia conducted in December 2018, 86 percent of respondents stated that quality was the most important factor when choosing ready-to-eat meals in the supermarket. By comparison, 39 percent of respondents stated that the brand of the product was an important factor to them. Malaysia has one of the highest rates of obesity in Asia, and the government has taken measures to curb this problem such as introducing a sugar tax.
Factors influencing the respondents' choice of ready-to-eat meals in supermarkets in Malaysia as of December 2018
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Food Industry Asia. (April 29, 2019). Factors influencing the respondents' choice of ready-to-eat meals in supermarkets in Malaysia as of December 2018 [Graph]. In Statista. Retrieved November 08, 2024, from https://www.statista.com/statistics/1062354/malaysia-factors-influencing-choice-ready-to-eat-meals/
Food Industry Asia. "Factors influencing the respondents' choice of ready-to-eat meals in supermarkets in Malaysia as of December 2018." Chart. April 29, 2019. Statista. Accessed November 08, 2024. https://www.statista.com/statistics/1062354/malaysia-factors-influencing-choice-ready-to-eat-meals/
Food Industry Asia. (2019). Factors influencing the respondents' choice of ready-to-eat meals in supermarkets in Malaysia as of December 2018. Statista. Statista Inc.. Accessed: November 08, 2024. https://www.statista.com/statistics/1062354/malaysia-factors-influencing-choice-ready-to-eat-meals/
Food Industry Asia. "Factors Influencing The Respondents' Choice of Ready-to-eat Meals in Supermarkets in Malaysia as of December 2018." Statista, Statista Inc., 29 Apr 2019, https://www.statista.com/statistics/1062354/malaysia-factors-influencing-choice-ready-to-eat-meals/
Food Industry Asia, Factors influencing the respondents' choice of ready-to-eat meals in supermarkets in Malaysia as of December 2018 Statista, https://www.statista.com/statistics/1062354/malaysia-factors-influencing-choice-ready-to-eat-meals/ (last visited November 08, 2024)
Factors influencing the respondents' choice of ready-to-eat meals in supermarkets in Malaysia as of December 2018 [Graph], Food Industry Asia, April 29, 2019. [Online]. Available: https://www.statista.com/statistics/1062354/malaysia-factors-influencing-choice-ready-to-eat-meals/
