Wikipedia had the biggest share of voice when it came to the sportsbooks segment in the United States from July to September 2019. The website had a share of voice of 4.96 percent on Google during the measured period.
Share of voice on sportsbooks among leading websites in the United States from July to September 2019
across Google US; 52,371 sites; 31.3 million searches
Supplementary notes
Source defined "share of voice" through the following analyzed criteria: every returning site in Google US; for every search term; within every search theme; across every category.
Share of voice is the relative share of how often the given website showed up on every returning site in Google US, in every search term, within every search theme, or across every category.
Search terms included 4,555 of the most commercially valuable terms, and categories consisted of the following sportsbook related options: American football, baseball, basketball, cycling, general, golf, horse racing, ice hockey, motor sport, other sports, soccer and tennis.
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Pi Datametrics. (October 21, 2019). Share of voice on sportsbooks among leading websites in the United States from July to September 2019 [Graph]. In Statista. Retrieved November 15, 2024, from https://www.statista.com/statistics/1062212/share-of-voice-among-sports-betting-websites/
Pi Datametrics. "Share of voice on sportsbooks among leading websites in the United States from July to September 2019." Chart. October 21, 2019. Statista. Accessed November 15, 2024. https://www.statista.com/statistics/1062212/share-of-voice-among-sports-betting-websites/
Pi Datametrics. (2019). Share of voice on sportsbooks among leading websites in the United States from July to September 2019. Statista. Statista Inc.. Accessed: November 15, 2024. https://www.statista.com/statistics/1062212/share-of-voice-among-sports-betting-websites/
Pi Datametrics. "Share of Voice on Sportsbooks among Leading Websites in The United States from July to September 2019." Statista, Statista Inc., 21 Oct 2019, https://www.statista.com/statistics/1062212/share-of-voice-among-sports-betting-websites/
Pi Datametrics, Share of voice on sportsbooks among leading websites in the United States from July to September 2019 Statista, https://www.statista.com/statistics/1062212/share-of-voice-among-sports-betting-websites/ (last visited November 15, 2024)
Share of voice on sportsbooks among leading websites in the United States from July to September 2019 [Graph], Pi Datametrics, October 21, 2019. [Online]. Available: https://www.statista.com/statistics/1062212/share-of-voice-among-sports-betting-websites/
