Study findings showed that on average, over 90 percent of Russian customers bought consumer electronics and home appliances in brick and mortar shops in 2021. Online shopping for such goods was more common among the 30 to 44-year-old population, with about 80 percent buying consumer electronics and home appliances through the internet.
Distribution of customers in the consumer electronics and home appliances market in Russia in 2021, by age group and type of store
Methodology: a multistage and stratified sample of Russian population by gender, age, and the type of population center – representing eight federal districts, 46 regions, and more than 200 population centers
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Deloitte. (June 25, 2021). Distribution of customers in the consumer electronics and home appliances market in Russia in 2021, by age group and type of store [Graph]. In Statista. Retrieved December 30, 2024, from https://www.statista.com/statistics/1060768/russia-consumer-electronics-and-home-appliances-buyer-share-by-age-and-store/
Deloitte. "Distribution of customers in the consumer electronics and home appliances market in Russia in 2021, by age group and type of store." Chart. June 25, 2021. Statista. Accessed December 30, 2024. https://www.statista.com/statistics/1060768/russia-consumer-electronics-and-home-appliances-buyer-share-by-age-and-store/
Deloitte. (2021). Distribution of customers in the consumer electronics and home appliances market in Russia in 2021, by age group and type of store. Statista. Statista Inc.. Accessed: December 30, 2024. https://www.statista.com/statistics/1060768/russia-consumer-electronics-and-home-appliances-buyer-share-by-age-and-store/
Deloitte. "Distribution of Customers in The Consumer Electronics and Home Appliances Market in Russia in 2021, by Age Group and Type of Store." Statista, Statista Inc., 25 Jun 2021, https://www.statista.com/statistics/1060768/russia-consumer-electronics-and-home-appliances-buyer-share-by-age-and-store/
Deloitte, Distribution of customers in the consumer electronics and home appliances market in Russia in 2021, by age group and type of store Statista, https://www.statista.com/statistics/1060768/russia-consumer-electronics-and-home-appliances-buyer-share-by-age-and-store/ (last visited December 30, 2024)
Distribution of customers in the consumer electronics and home appliances market in Russia in 2021, by age group and type of store [Graph], Deloitte, June 25, 2021. [Online]. Available: https://www.statista.com/statistics/1060768/russia-consumer-electronics-and-home-appliances-buyer-share-by-age-and-store/