As Black Friday is becoming one of the most important shopping events globally, sales transactions made on this day are seeing surges across European countries as well. In 2018 Black Friday, which fell on November 23, retail sales transactions in the fashion and luxury category saw the greatest growth in Poland with almost 600 percent change. This was followed by Spain, the United Kingdom, and Sweden, all of which experienced a rise of over 400 percent in retail sales of fashion and luxury items on Black Friday 2018.
Percentage change in retail sales of fashion and luxury items on Black Friday in Europe in 2018, by country
* The sources adds the following note: "Indexed values based on average daily sales and traffic in the first four weeks of October (1-28) 2018. Sales is the number of transactions."
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Criteo. (October 1, 2019). Percentage change in retail sales of fashion and luxury items on Black Friday in Europe in 2018, by country [Graph]. In Statista. Retrieved December 20, 2024, from https://www.statista.com/statistics/1059763/growth-in-retail-sales-of-fashion-and-luxury-on-black-friday-in-europe/
Criteo. "Percentage change in retail sales of fashion and luxury items on Black Friday in Europe in 2018, by country." Chart. October 1, 2019. Statista. Accessed December 20, 2024. https://www.statista.com/statistics/1059763/growth-in-retail-sales-of-fashion-and-luxury-on-black-friday-in-europe/
Criteo. (2019). Percentage change in retail sales of fashion and luxury items on Black Friday in Europe in 2018, by country. Statista. Statista Inc.. Accessed: December 20, 2024. https://www.statista.com/statistics/1059763/growth-in-retail-sales-of-fashion-and-luxury-on-black-friday-in-europe/
Criteo. "Percentage Change in Retail Sales of Fashion and Luxury Items on Black Friday in Europe in 2018, by Country." Statista, Statista Inc., 1 Oct 2019, https://www.statista.com/statistics/1059763/growth-in-retail-sales-of-fashion-and-luxury-on-black-friday-in-europe/
Criteo, Percentage change in retail sales of fashion and luxury items on Black Friday in Europe in 2018, by country Statista, https://www.statista.com/statistics/1059763/growth-in-retail-sales-of-fashion-and-luxury-on-black-friday-in-europe/ (last visited December 20, 2024)
Percentage change in retail sales of fashion and luxury items on Black Friday in Europe in 2018, by country [Graph], Criteo, October 1, 2019. [Online]. Available: https://www.statista.com/statistics/1059763/growth-in-retail-sales-of-fashion-and-luxury-on-black-friday-in-europe/