In 2022, India's print media industry recorded advertising expenditures amounting to nearly 185 billion Indian rupees. An increase from the previous year, it showed signs of the industry recovering from the COVID-19 pandemic, with a forecast for 2023 estimating a return to pre-pandemic levels. Major events such as the Indian Premiere League, Cricket World Cup, FIFA Men's World Cup and the onset of election season in India have bolstered ad expenditure in the country.
Print media advertising spending across India from 2014 to 2022, with an estimate for 2023
(in billion Indian rupees)
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Media Infoline. (February 15, 2023). Print media advertising spending across India from 2014 to 2022, with an estimate for 2023 (in billion Indian rupees) [Graph]. In Statista. Retrieved December 27, 2024, from https://www.statista.com/statistics/1059425/print-ad-spend-india/
Media Infoline. "Print media advertising spending across India from 2014 to 2022, with an estimate for 2023 (in billion Indian rupees)." Chart. February 15, 2023. Statista. Accessed December 27, 2024. https://www.statista.com/statistics/1059425/print-ad-spend-india/
Media Infoline. (2023). Print media advertising spending across India from 2014 to 2022, with an estimate for 2023 (in billion Indian rupees). Statista. Statista Inc.. Accessed: December 27, 2024. https://www.statista.com/statistics/1059425/print-ad-spend-india/
Media Infoline. "Print Media Advertising Spending across India from 2014 to 2022, with An Estimate for 2023 (in Billion Indian Rupees)." Statista, Statista Inc., 15 Feb 2023, https://www.statista.com/statistics/1059425/print-ad-spend-india/
Media Infoline, Print media advertising spending across India from 2014 to 2022, with an estimate for 2023 (in billion Indian rupees) Statista, https://www.statista.com/statistics/1059425/print-ad-spend-india/ (last visited December 27, 2024)
Print media advertising spending across India from 2014 to 2022, with an estimate for 2023 (in billion Indian rupees) [Graph], Media Infoline, February 15, 2023. [Online]. Available: https://www.statista.com/statistics/1059425/print-ad-spend-india/
