Yearly advertising spends across India 2011-2020
In 2020, the total yearly expenditure in India's advertising industry amounted to over 541 billion Indian rupees. This marked a decline of about 20 percent in growth, largely due to the impact of the COVID-19 pandemic.
Overall, the Indian media and advertising industry is on a growth path and appears to be one of the few industries to have reaped the benefits of the Goods and Services Tax introduced in 2017.
Overall, the Indian media and advertising industry is on a growth path and appears to be one of the few industries to have reaped the benefits of the Goods and Services Tax introduced in 2017.
