Three out of ten surveyed online companies in Russia expected to increase their interactive advertising budget by up to 10 percent in 2021 compared to 2020. The largest share of offline companies planned to keep their digital ad spending on the same level as in the previous year.
How will your brand's interactive advertising budget change in 2021 compared to 2020?
Characteristic
Increase by over 50%
Increase by 21-50%
Increase by 11-20%
Increase by up to 10%
Stay the same
Decrease
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IAB Russia. (April 6, 2022). How will your brand's interactive advertising budget change in 2021 compared to 2020? [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/1058686/online-ad-budget-growth-by-brand-type-russia/
IAB Russia. "How will your brand's interactive advertising budget change in 2021 compared to 2020?." Chart. April 6, 2022. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/1058686/online-ad-budget-growth-by-brand-type-russia/
IAB Russia. (2022). How will your brand's interactive advertising budget change in 2021 compared to 2020?. Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/1058686/online-ad-budget-growth-by-brand-type-russia/
IAB Russia. "How Will Your Brand's Interactive Advertising Budget Change in 2021 Compared to 2020?." Statista, Statista Inc., 6 Apr 2022, https://www.statista.com/statistics/1058686/online-ad-budget-growth-by-brand-type-russia/
IAB Russia, How will your brand's interactive advertising budget change in 2021 compared to 2020? Statista, https://www.statista.com/statistics/1058686/online-ad-budget-growth-by-brand-type-russia/ (last visited July 22, 2024)
How will your brand's interactive advertising budget change in 2021 compared to 2020? [Graph], IAB Russia, April 6, 2022. [Online]. Available: https://www.statista.com/statistics/1058686/online-ad-budget-growth-by-brand-type-russia/