Factors influencing respondents' choice of product in supermarkets Malaysia 2018

Factors influencing the respondents' choice of product in supermarkets in Malaysia as of December 2018

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Release date

April 2019

Region

Malaysia

Survey time period

December 5 to 10, 2018

Number of respondents

1,037 respondents

Age group

18 years and older

Method of interview

Online interview

Supplementary notes

The question asked in the survey was as follows: "When choosing a product in a supermarket, how important are each of the following to you?"

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