According to a 2022 survey by Rakuten Insight on wearable tech, about 74 percent of female respondents in China stated that they were aware of the Apple watch as a wearable tech brand despite not owning any. Around 73 percent of male respondents were also aware of the same brand.
Brand awareness of wearable electronics among non-owners in China in 2022, by gender
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Rakuten Insight. (October 20, 2022). Brand awareness of wearable electronics among non-owners in China in 2022, by gender [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/1057547/china-brand-awareness-wearable-tech-by-gender/
Rakuten Insight. "Brand awareness of wearable electronics among non-owners in China in 2022, by gender." Chart. October 20, 2022. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/1057547/china-brand-awareness-wearable-tech-by-gender/
Rakuten Insight. (2022). Brand awareness of wearable electronics among non-owners in China in 2022, by gender. Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/1057547/china-brand-awareness-wearable-tech-by-gender/
Rakuten Insight. "Brand Awareness of Wearable Electronics among Non-owners in China in 2022, by Gender." Statista, Statista Inc., 20 Oct 2022, https://www.statista.com/statistics/1057547/china-brand-awareness-wearable-tech-by-gender/
Rakuten Insight, Brand awareness of wearable electronics among non-owners in China in 2022, by gender Statista, https://www.statista.com/statistics/1057547/china-brand-awareness-wearable-tech-by-gender/ (last visited December 22, 2024)
Brand awareness of wearable electronics among non-owners in China in 2022, by gender [Graph], Rakuten Insight, October 20, 2022. [Online]. Available: https://www.statista.com/statistics/1057547/china-brand-awareness-wearable-tech-by-gender/
