In the United Kingdom (UK), the majority of consumers chose offline channels when buying TVs. Compared to 65 percent of in-store TV purchases, only 24 percent of consumers bought TVs online, and another 9 percent opted for click-and-collect in 2018.
Share of channels used by consumers who purchased TVs in the United Kingdom (UK) in 2018
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GfK. (November 14, 2018). Share of channels used by consumers who purchased TVs in the United Kingdom (UK) in 2018 [Graph]. In Statista. Retrieved November 22, 2024, from https://www.statista.com/statistics/1057275/share-of-channels-used-in-tv-purchases-in-the-united-kingdom/
GfK. "Share of channels used by consumers who purchased TVs in the United Kingdom (UK) in 2018." Chart. November 14, 2018. Statista. Accessed November 22, 2024. https://www.statista.com/statistics/1057275/share-of-channels-used-in-tv-purchases-in-the-united-kingdom/
GfK. (2018). Share of channels used by consumers who purchased TVs in the United Kingdom (UK) in 2018. Statista. Statista Inc.. Accessed: November 22, 2024. https://www.statista.com/statistics/1057275/share-of-channels-used-in-tv-purchases-in-the-united-kingdom/
GfK. "Share of Channels Used by Consumers Who Purchased Tvs in The United Kingdom (Uk) in 2018." Statista, Statista Inc., 14 Nov 2018, https://www.statista.com/statistics/1057275/share-of-channels-used-in-tv-purchases-in-the-united-kingdom/
GfK, Share of channels used by consumers who purchased TVs in the United Kingdom (UK) in 2018 Statista, https://www.statista.com/statistics/1057275/share-of-channels-used-in-tv-purchases-in-the-united-kingdom/ (last visited November 22, 2024)
Share of channels used by consumers who purchased TVs in the United Kingdom (UK) in 2018 [Graph], GfK, November 14, 2018. [Online]. Available: https://www.statista.com/statistics/1057275/share-of-channels-used-in-tv-purchases-in-the-united-kingdom/
