The combined bugdet for pharmaceutical and professional cosmetics advertisements in Russia accounted for over 90 percent of the total advertising expenditure in the industry in 2018. The share of mass cosmetics was the smallest, measuring at only two percent.
Distribution of the advertising budget in the cosmetics industry in Russia in 2018*, by type of cosmetics
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Outdoor Media Russia. (February 13, 2019). Distribution of the advertising budget in the cosmetics industry in Russia in 2018*, by type of cosmetics [Graph]. In Statista. Retrieved December 19, 2024, from https://www.statista.com/statistics/1056362/cosmetics-ad-budget-distribution-by-type-russia/
Outdoor Media Russia. "Distribution of the advertising budget in the cosmetics industry in Russia in 2018*, by type of cosmetics." Chart. February 13, 2019. Statista. Accessed December 19, 2024. https://www.statista.com/statistics/1056362/cosmetics-ad-budget-distribution-by-type-russia/
Outdoor Media Russia. (2019). Distribution of the advertising budget in the cosmetics industry in Russia in 2018*, by type of cosmetics. Statista. Statista Inc.. Accessed: December 19, 2024. https://www.statista.com/statistics/1056362/cosmetics-ad-budget-distribution-by-type-russia/
Outdoor Media Russia. "Distribution of The Advertising Budget in The Cosmetics Industry in Russia in 2018*, by Type of Cosmetics." Statista, Statista Inc., 13 Feb 2019, https://www.statista.com/statistics/1056362/cosmetics-ad-budget-distribution-by-type-russia/
Outdoor Media Russia, Distribution of the advertising budget in the cosmetics industry in Russia in 2018*, by type of cosmetics Statista, https://www.statista.com/statistics/1056362/cosmetics-ad-budget-distribution-by-type-russia/ (last visited December 19, 2024)
Distribution of the advertising budget in the cosmetics industry in Russia in 2018*, by type of cosmetics [Graph], Outdoor Media Russia, February 13, 2019. [Online]. Available: https://www.statista.com/statistics/1056362/cosmetics-ad-budget-distribution-by-type-russia/