Aggregator websites made up more than half of all direct sales for motor insurance policies in the United Kingdom (UK) in 2017. Of the six countries included in this statistic, there is a clear difference in consumers' use of comparison websites to find motor insurance. Consumers from the Netherlands were least likely to use aggregator sites with a market share of ten percent of direct sales made.
Market share of insurance aggregator websites of total motor insurance direct sales in Europe in 2017, by country
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
McKinsey & Company. (December 31, 2018). Market share of insurance aggregator websites of total motor insurance direct sales in Europe in 2017, by country [Graph]. In Statista. Retrieved November 04, 2024, from https://www.statista.com/statistics/1055564/comparison-website-market-share-of-direct-motor-insurance-sales-europe/
McKinsey & Company. "Market share of insurance aggregator websites of total motor insurance direct sales in Europe in 2017, by country." Chart. December 31, 2018. Statista. Accessed November 04, 2024. https://www.statista.com/statistics/1055564/comparison-website-market-share-of-direct-motor-insurance-sales-europe/
McKinsey & Company. (2018). Market share of insurance aggregator websites of total motor insurance direct sales in Europe in 2017, by country. Statista. Statista Inc.. Accessed: November 04, 2024. https://www.statista.com/statistics/1055564/comparison-website-market-share-of-direct-motor-insurance-sales-europe/
McKinsey & Company. "Market Share of Insurance Aggregator Websites of Total Motor Insurance Direct Sales in Europe in 2017, by Country." Statista, Statista Inc., 31 Dec 2018, https://www.statista.com/statistics/1055564/comparison-website-market-share-of-direct-motor-insurance-sales-europe/
McKinsey & Company, Market share of insurance aggregator websites of total motor insurance direct sales in Europe in 2017, by country Statista, https://www.statista.com/statistics/1055564/comparison-website-market-share-of-direct-motor-insurance-sales-europe/ (last visited November 04, 2024)
Market share of insurance aggregator websites of total motor insurance direct sales in Europe in 2017, by country [Graph], McKinsey & Company, December 31, 2018. [Online]. Available: https://www.statista.com/statistics/1055564/comparison-website-market-share-of-direct-motor-insurance-sales-europe/