In 2018, the restaurant sector devoted 67 percent of their advertising budgets on drive-to-store ads - the largest share among studied industries. Grocery stores ranked second with DTS accounting for 59 percent of their total ad spend that year.
Leading industries in drive-to-store (DTS) advertising worldwide in 2018, by share of spending
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Share of ad spending
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The source provides the following definition of drive-to-store advertising: "any form of advertising with the direct intention of increasing customer traffic to physical store".
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S4M. (June 17, 2019). Leading industries in drive-to-store (DTS) advertising worldwide in 2018, by share of spending [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/1055176/drive-to-store-advertising-spending-share-industry-worldwide/
S4M. "Leading industries in drive-to-store (DTS) advertising worldwide in 2018, by share of spending." Chart. June 17, 2019. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/1055176/drive-to-store-advertising-spending-share-industry-worldwide/
S4M. (2019). Leading industries in drive-to-store (DTS) advertising worldwide in 2018, by share of spending. Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/1055176/drive-to-store-advertising-spending-share-industry-worldwide/
S4M. "Leading Industries in Drive-to-store (Dts) Advertising Worldwide in 2018, by Share of Spending." Statista, Statista Inc., 17 Jun 2019, https://www.statista.com/statistics/1055176/drive-to-store-advertising-spending-share-industry-worldwide/
S4M, Leading industries in drive-to-store (DTS) advertising worldwide in 2018, by share of spending Statista, https://www.statista.com/statistics/1055176/drive-to-store-advertising-spending-share-industry-worldwide/ (last visited July 22, 2024)
Leading industries in drive-to-store (DTS) advertising worldwide in 2018, by share of spending [Graph], S4M, June 17, 2019. [Online]. Available: https://www.statista.com/statistics/1055176/drive-to-store-advertising-spending-share-industry-worldwide/
