Pharmaceutical company Alfofarm Farmacja Polska was by far the leading advertiser within traditional media in Poland. In the first half of 2024, the company spent 1.2 billion zloty on advertising. This was an increase of almost one percent compared to the previous year. Terg followed, with advertising spending of 676 million zloty.
Leading advertisers in traditional media in Poland from 1st half 2023 to 1st half 2024, by expenditure
(in million zloty)
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WirtualneMedia. (August 8, 2024). Leading advertisers in traditional media in Poland from 1st half 2023 to 1st half 2024, by expenditure (in million zloty) [Graph]. In Statista. Retrieved December 30, 2024, from https://www.statista.com/statistics/1055066/poland-leading-advertisers-in-traditional-media/
WirtualneMedia. "Leading advertisers in traditional media in Poland from 1st half 2023 to 1st half 2024, by expenditure (in million zloty)." Chart. August 8, 2024. Statista. Accessed December 30, 2024. https://www.statista.com/statistics/1055066/poland-leading-advertisers-in-traditional-media/
WirtualneMedia. (2024). Leading advertisers in traditional media in Poland from 1st half 2023 to 1st half 2024, by expenditure (in million zloty). Statista. Statista Inc.. Accessed: December 30, 2024. https://www.statista.com/statistics/1055066/poland-leading-advertisers-in-traditional-media/
WirtualneMedia. "Leading Advertisers in Traditional Media in Poland from 1st Half 2023 to 1st Half 2024, by Expenditure (in Million Zloty)." Statista, Statista Inc., 8 Aug 2024, https://www.statista.com/statistics/1055066/poland-leading-advertisers-in-traditional-media/
WirtualneMedia, Leading advertisers in traditional media in Poland from 1st half 2023 to 1st half 2024, by expenditure (in million zloty) Statista, https://www.statista.com/statistics/1055066/poland-leading-advertisers-in-traditional-media/ (last visited December 30, 2024)
Leading advertisers in traditional media in Poland from 1st half 2023 to 1st half 2024, by expenditure (in million zloty) [Graph], WirtualneMedia, August 8, 2024. [Online]. Available: https://www.statista.com/statistics/1055066/poland-leading-advertisers-in-traditional-media/