Approximately 95 percent of Swedish consumers said in a survey conducted in 2020 that the quality of a product is the most important sustainability factor when choosing which one to buy. Another important purchase criterion was the product's price according to roughly 88 percent of respondents.
Leading sustainability factors for consumers when choosing which products (excluding food) to buy in Sweden in 2020
Characteristic
Share of respondents
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Svensk Handel. (May 7, 2021). Leading sustainability factors for consumers when choosing which products (excluding food) to buy in Sweden in 2020 [Graph]. In Statista. Retrieved August 24, 2024, from https://www.statista.com/statistics/1054437/most-important-criteria-for-consumers-when-choosing-which-products-to-buy-in-sweden/
Svensk Handel. "Leading sustainability factors for consumers when choosing which products (excluding food) to buy in Sweden in 2020." Chart. May 7, 2021. Statista. Accessed August 24, 2024. https://www.statista.com/statistics/1054437/most-important-criteria-for-consumers-when-choosing-which-products-to-buy-in-sweden/
Svensk Handel. (2021). Leading sustainability factors for consumers when choosing which products (excluding food) to buy in Sweden in 2020. Statista. Statista Inc.. Accessed: August 24, 2024. https://www.statista.com/statistics/1054437/most-important-criteria-for-consumers-when-choosing-which-products-to-buy-in-sweden/
Svensk Handel. "Leading Sustainability Factors for Consumers When Choosing Which Products (excluding Food) to Buy in Sweden in 2020." Statista, Statista Inc., 7 May 2021, https://www.statista.com/statistics/1054437/most-important-criteria-for-consumers-when-choosing-which-products-to-buy-in-sweden/
Svensk Handel, Leading sustainability factors for consumers when choosing which products (excluding food) to buy in Sweden in 2020 Statista, https://www.statista.com/statistics/1054437/most-important-criteria-for-consumers-when-choosing-which-products-to-buy-in-sweden/ (last visited August 24, 2024)
Leading sustainability factors for consumers when choosing which products (excluding food) to buy in Sweden in 2020 [Graph], Svensk Handel, May 7, 2021. [Online]. Available: https://www.statista.com/statistics/1054437/most-important-criteria-for-consumers-when-choosing-which-products-to-buy-in-sweden/