These figures show that if an advertising campaign took over all roadside ad frames in the United Kingdom (UK), they would reach 87.8 percent of all adults and 94.3 percent of 15 to 24-year-olds. These statistics come from research carried out in 2018. Roadside advertising and bus advertising are two examples of out-of-home (OOH) advertising.
Weekly cover of all roadside and bus out-of-home (OOH) advertising in the United Kingdom (UK) in 2018, by age group
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Route Research. (February 7, 2018). Weekly cover of all roadside and bus out-of-home (OOH) advertising in the United Kingdom (UK) in 2018, by age group [Graph]. In Statista. Retrieved November 03, 2024, from https://www.statista.com/statistics/1054187/roadside-and-bus-ooh-cover-weekly-by-agr-group-united-kingdom-uk/
Route Research. "Weekly cover of all roadside and bus out-of-home (OOH) advertising in the United Kingdom (UK) in 2018, by age group." Chart. February 7, 2018. Statista. Accessed November 03, 2024. https://www.statista.com/statistics/1054187/roadside-and-bus-ooh-cover-weekly-by-agr-group-united-kingdom-uk/
Route Research. (2018). Weekly cover of all roadside and bus out-of-home (OOH) advertising in the United Kingdom (UK) in 2018, by age group. Statista. Statista Inc.. Accessed: November 03, 2024. https://www.statista.com/statistics/1054187/roadside-and-bus-ooh-cover-weekly-by-agr-group-united-kingdom-uk/
Route Research. "Weekly Cover of All Roadside and Bus Out-of-home (Ooh) Advertising in The United Kingdom (Uk) in 2018, by Age Group." Statista, Statista Inc., 7 Feb 2018, https://www.statista.com/statistics/1054187/roadside-and-bus-ooh-cover-weekly-by-agr-group-united-kingdom-uk/
Route Research, Weekly cover of all roadside and bus out-of-home (OOH) advertising in the United Kingdom (UK) in 2018, by age group Statista, https://www.statista.com/statistics/1054187/roadside-and-bus-ooh-cover-weekly-by-agr-group-united-kingdom-uk/ (last visited November 03, 2024)
Weekly cover of all roadside and bus out-of-home (OOH) advertising in the United Kingdom (UK) in 2018, by age group [Graph], Route Research, February 7, 2018. [Online]. Available: https://www.statista.com/statistics/1054187/roadside-and-bus-ooh-cover-weekly-by-agr-group-united-kingdom-uk/
