Internet advertising expenditure share in Poland 2011-2023

Published by Małgorzata Puzio, Dec 8, 2022
The internet's share of advertising expenditure in Poland is forecast to have more than doubled in 2021 compared to 2011. During this period, the percentage of ad spending on the internet as compared to other media has steadily increased from 15.7 percent to 41.19 percent.

Internet share in advertising expenditure in Poland from 2011 to 2023*

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Release date

2021

Region

Poland

Survey time period

2011 to 2023

Supplementary notes

*Forecast data from 2019 on.
Date of release is date of access.

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