Motivation to buy smart wearables India 2022, by age group

Published by
Shangliao Sun,
Jun 20, 2024
According to a survey conducted by Rakuten Insight, the majority of Indian respondents across all age groups were concerned about their health. The wearables were used to assess sleep quality, measure heart rate, count footsteps per day to name a few.

Motivating factors for purchasing wearables in India as of September 2022, by age group

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Release date

October 2022

Region

India

Survey time period

September 8 to 30, 2022

Number of respondents

24,433 respondents

Age group

16 years and older

Special properties

among consumers that own smartwatches or wearable fitness/activity trackers

Method of interview

Online survey

Supplementary notes

Original question: What motivated you to buy a smartwatch and/or fitness/activity tracker? Choose the top two reasons.

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Overview

6

Smartphone ownership

4

5G connections

4

Smartwatches and smart bands

6

Leading brands

5

Preferences and usage

7

Further related statistics

3

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Topics

Fitness trackersWearablesFitbitInternet of Things (IoT)
Access all statistics starting from $2,388 USD yearly *

* For commercial use only

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$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
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