A survey conducted by Rakuten Insight in August 2019 found Fitbit device was popular among the older generation, specifically respondents over 35 years old, with 21 percent respondents using the brand in each of the three age groups. Xiaomi was the most popular wearable device among all respondents at 37 percent during the survey period.
Ownership of Fitbit device in India as of August 2019, by age group
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Rakuten Insight. (September 17, 2019). Ownership of Fitbit device in India as of August 2019, by age group [Graph]. In Statista. Retrieved November 05, 2024, from https://www.statista.com/statistics/1053673/india-wearable-device-fitbit-ownership-by-age-group/
Rakuten Insight. "Ownership of Fitbit device in India as of August 2019, by age group." Chart. September 17, 2019. Statista. Accessed November 05, 2024. https://www.statista.com/statistics/1053673/india-wearable-device-fitbit-ownership-by-age-group/
Rakuten Insight. (2019). Ownership of Fitbit device in India as of August 2019, by age group. Statista. Statista Inc.. Accessed: November 05, 2024. https://www.statista.com/statistics/1053673/india-wearable-device-fitbit-ownership-by-age-group/
Rakuten Insight. "Ownership of Fitbit Device in India as of August 2019, by Age Group." Statista, Statista Inc., 17 Sep 2019, https://www.statista.com/statistics/1053673/india-wearable-device-fitbit-ownership-by-age-group/
Rakuten Insight, Ownership of Fitbit device in India as of August 2019, by age group Statista, https://www.statista.com/statistics/1053673/india-wearable-device-fitbit-ownership-by-age-group/ (last visited November 05, 2024)
Ownership of Fitbit device in India as of August 2019, by age group [Graph], Rakuten Insight, September 17, 2019. [Online]. Available: https://www.statista.com/statistics/1053673/india-wearable-device-fitbit-ownership-by-age-group/