Latin America: TV reach 2020, by country

Published by
A. Guttmann,
Jan 5, 2023
In April 2020, TV had a daily reach of 61.1 percent among the population in Mexico, Meanwhile, the weekly and monthly reach stood at 87.4 percent and 96.1 percent, respectively. In 2019, 92.5 percent of Mexican households owned a TV set.

TV reach in selected countries in Latin America as of June 2020, by type of reach

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Sources

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Release date

June 2020

Region

LAC

Survey time period

as of June 2020 or latest data available

Number of respondents

652 respondents

Age group

18 years and older

Method of interview

Face-to-face interview

Supplementary notes

* The source does not provide a date of survey.
Sources:
Argentina: Kantar Ibope Media Workstation,
Chile: Kantar Ibope Media,
Colombia: Ibope,
Ecuador: Kantar Ibope Media Ecuador,
Mexico: Nielsen IBOPE Mexico,
Peru: Kantar Ibope Media Media Work Station,

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