Penetration rate of paid OTT video services in Colombia 2019-2021

Published by
A. Guttmann,
Mar 17, 2023
During a 2021 survey fielded in Colombia, around 29 percent of respondents said they paid for some over-the-top (OTT) video service. Three years earlier, in 2018, the share stood at 21 percent. "Loki," "WandaVision," and "Titans" were among the most in-demand digital originals in Colombia 2021.

Penetration rate of paid over-the-top (OTT) video services in Colombia from 2018 to 2021

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Sources

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Release date

February 2022

Region

Colombia

Survey time period

2018, 2019, and 2021

Number of respondents

3,058*

Age group

15 years and older

Supplementary notes

* Number of respondents in 2021.

The source does not specify the type of the survey.
Data prior to 2021 was retrieved from earlier releases.

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Topics

Media in ColombiaSocial media usage in ColombiaInternet usage in ColombiaAdvertising in ColombiaNews consumption Latin America
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