Brazil: online shopping spending 2019

Published by
Stephanie Chevalier,
Oct 13, 2021
During a 2019 survey, 39 percent of respondents from Brazil who had bought products or services online in the 12 months leading up to the survey stated they spent less than 500 Brazilian reals on online shopping in that period. The most popular product category for online shopping was apparel, footwear and sporting goods.

Annual online shopping spending per digital buyer in Brazil in 2019

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Release date

August 2019

Region

Brazil

Survey time period

October 2018 to March 2019

Number of respondents

23,508 households

Age group

10 years and older

Method of interview

Computer-assisted personal interviews (CAPI)

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