According to a survey by Rakuten Insight on wearable tech in Singapore, Apple and Samsung were well-known brands among all age groups, while younger respondents were also aware of Xiaomi and other brands that offer wearable tech. In the same survey, more than half of the respondents stated that they owned a smart wearable.
Brand awareness of wearable tech in Singapore in 2022, by age
Characteristic
16 to 24 years old
25 to 34 years old
35 to 44 years old
45 to 54 years old
55 years and older
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Rakuten Insight. (October 20, 2022). Brand awareness of wearable tech in Singapore in 2022, by age [Graph]. In Statista. Retrieved August 24, 2024, from https://www.statista.com/statistics/1053416/singapore-brand-awareness-of-wearable-tech-by-age/
Rakuten Insight. "Brand awareness of wearable tech in Singapore in 2022, by age." Chart. October 20, 2022. Statista. Accessed August 24, 2024. https://www.statista.com/statistics/1053416/singapore-brand-awareness-of-wearable-tech-by-age/
Rakuten Insight. (2022). Brand awareness of wearable tech in Singapore in 2022, by age. Statista. Statista Inc.. Accessed: August 24, 2024. https://www.statista.com/statistics/1053416/singapore-brand-awareness-of-wearable-tech-by-age/
Rakuten Insight. "Brand Awareness of Wearable Tech in Singapore in 2022, by Age." Statista, Statista Inc., 20 Oct 2022, https://www.statista.com/statistics/1053416/singapore-brand-awareness-of-wearable-tech-by-age/
Rakuten Insight, Brand awareness of wearable tech in Singapore in 2022, by age Statista, https://www.statista.com/statistics/1053416/singapore-brand-awareness-of-wearable-tech-by-age/ (last visited August 24, 2024)
Brand awareness of wearable tech in Singapore in 2022, by age [Graph], Rakuten Insight, October 20, 2022. [Online]. Available: https://www.statista.com/statistics/1053416/singapore-brand-awareness-of-wearable-tech-by-age/