A survey conducted by Rakuten Insight in September 2022 found that Samsung had the highest brand awareness rate among surveyed South Korean consumers. Apple Watch had the second-highest brand awareness.
Brand awareness of smartwatch or wearable fitness/activity trackers in South Korea as of September 2022, by gender
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Rakuten Insight. (October 20, 2022). Brand awareness of smartwatch or wearable fitness/activity trackers in South Korea as of September 2022, by gender [Graph]. In Statista. Retrieved November 21, 2024, from https://www.statista.com/statistics/1053292/south-korea-wearable-devices-brand-awareness-by-gender/
Rakuten Insight. "Brand awareness of smartwatch or wearable fitness/activity trackers in South Korea as of September 2022, by gender." Chart. October 20, 2022. Statista. Accessed November 21, 2024. https://www.statista.com/statistics/1053292/south-korea-wearable-devices-brand-awareness-by-gender/
Rakuten Insight. (2022). Brand awareness of smartwatch or wearable fitness/activity trackers in South Korea as of September 2022, by gender. Statista. Statista Inc.. Accessed: November 21, 2024. https://www.statista.com/statistics/1053292/south-korea-wearable-devices-brand-awareness-by-gender/
Rakuten Insight. "Brand Awareness of Smartwatch or Wearable Fitness/Activity Trackers in South Korea as of September 2022, by Gender." Statista, Statista Inc., 20 Oct 2022, https://www.statista.com/statistics/1053292/south-korea-wearable-devices-brand-awareness-by-gender/
Rakuten Insight, Brand awareness of smartwatch or wearable fitness/activity trackers in South Korea as of September 2022, by gender Statista, https://www.statista.com/statistics/1053292/south-korea-wearable-devices-brand-awareness-by-gender/ (last visited November 21, 2024)
Brand awareness of smartwatch or wearable fitness/activity trackers in South Korea as of September 2022, by gender [Graph], Rakuten Insight, October 20, 2022. [Online]. Available: https://www.statista.com/statistics/1053292/south-korea-wearable-devices-brand-awareness-by-gender/
