Brand awareness of wearable tech in Vietnam 2022, by gender

Published by
Minh-Ngoc Nguyen,
Jul 5, 2024
According to a survey by Rakuten Insight, Apple Watch and Samsung were equally the most known wearable brands among female respondents in Vietnam, while Samsung was slightly more popular among male respondents. In the same survey, less than half of the respondents stated that they owned a smart wearable.

Brand awareness of wearable tech in Vietnam in 2022, by gender

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Release date

October 2022

Region

Vietnam

Survey time period

September 8 to 30, 2022

Number of respondents

1,515 respondents

Age group

16 years and older

Special properties

among female and male respondents that do not own wearable tech

Method of interview

Online survey

Supplementary notes

Original question: "Which of these brands' wearable products do you know of?"

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Statistics on " Wearables "

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Other statistics that may interest you Wearables

Overview

4

Segments

6

Companies

7

Consumption

8

Special focus: XR devices

5

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Topics

WearablesAppleSamsung ElectronicsVirtual reality (VR)Fitbit
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