Leading reasons for U.S. mobile users to share their data with companies 2019
During a U.S. mobile user survey conducted from March to April 2019, it was found that 18 percent of respondents were more willing to share their personal information with companies they trusted. However, 16 percent of respondents stated that receiving relevant advertising would make them less likely to share data with companies, compared to only four percent of respondents who stated that this would make them more likely to share their data.