According to a survey by Rakuten Insight, Apple watches were mostly owned by 16 to 24-year-olds while smart wearables by Samsung were often owned by 45 to 55-year-olds.
Ownership of wearable tech in Thailand in 2022, by brand and age
among female and male respondents that own wearable tech
Method of interview
Online survey
Supplementary notes
Original question: Which of these brand(s) do you own?
The survey was conducted among 4,108 female and 2,395 male respondents. Other surveyed countries included China, Hong Kong, India, Indonesia, Japan, Korea, Malaysia, Philippines, Singapore, Thailand, Taiwan and Vietnam.
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Rakuten Insight. (October 20, 2022). Ownership of wearable tech in Thailand in 2022, by brand and age [Graph]. In Statista. Retrieved November 21, 2024, from https://www.statista.com/statistics/1052384/thailand-ownership-of-wearable-tech-by-brand-and-age/
Rakuten Insight. "Ownership of wearable tech in Thailand in 2022, by brand and age." Chart. October 20, 2022. Statista. Accessed November 21, 2024. https://www.statista.com/statistics/1052384/thailand-ownership-of-wearable-tech-by-brand-and-age/
Rakuten Insight. (2022). Ownership of wearable tech in Thailand in 2022, by brand and age. Statista. Statista Inc.. Accessed: November 21, 2024. https://www.statista.com/statistics/1052384/thailand-ownership-of-wearable-tech-by-brand-and-age/
Rakuten Insight. "Ownership of Wearable Tech in Thailand in 2022, by Brand and Age." Statista, Statista Inc., 20 Oct 2022, https://www.statista.com/statistics/1052384/thailand-ownership-of-wearable-tech-by-brand-and-age/
Rakuten Insight, Ownership of wearable tech in Thailand in 2022, by brand and age Statista, https://www.statista.com/statistics/1052384/thailand-ownership-of-wearable-tech-by-brand-and-age/ (last visited November 21, 2024)
Ownership of wearable tech in Thailand in 2022, by brand and age [Graph], Rakuten Insight, October 20, 2022. [Online]. Available: https://www.statista.com/statistics/1052384/thailand-ownership-of-wearable-tech-by-brand-and-age/