The retail value of fanzines in Japan amounted to about 93.17 billion Japanese yen in fiscal year 2022. The market size was forecast to increase to more than 105.8 billion yen in fiscal year 2023. Fanzines, commonly known as dojinshi in Japan, often feature self-published works of amateur artists. The sales of dojinshi is boosted especially through the Comic Market (Comiket), a convention held in Tokyo twice a year that allows artists to distribute their works. Prior to the Covid-19 pandemic, both the Summer Comiket and the Winter Comiket attracted several hundred thousand visitors each year.
Retail value of fanzines (dojinshi) in Japan from fiscal year 2019 to 2022 with a forecast until 2023
(in billion Japanese yen)
Characteristic
Retail value in billion Japanese yen
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fiscal years 2019 to 2022; the Japanese fiscal year starts on April 1 of each stated year and ends March 31 of the following year
Special properties
the market size is based on the retail value
Supplementary notes
*Forecast.
The fanzine market in this case was treated as being part of the otaku (geek) market. The otaku market refers to contents, product sales and services that have a certain number of maniac fans and are available at Akihabara and other “sacred” locations for otaku. Research objects were organizations and providers of contents, products, and services pertaining to otaku genres.
100 Japanese yen equal 0.71 U.S. dollars or 0.64 euros as of January 2024.
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Yano Research. (January 5, 2024). Retail value of fanzines (dojinshi) in Japan from fiscal year 2019 to 2022 with a forecast until 2023 (in billion Japanese yen) [Graph]. In Statista. Retrieved August 24, 2024, from https://www.statista.com/statistics/1050829/japan-coterie-magazine-market-retail-value/
Yano Research. "Retail value of fanzines (dojinshi) in Japan from fiscal year 2019 to 2022 with a forecast until 2023 (in billion Japanese yen)." Chart. January 5, 2024. Statista. Accessed August 24, 2024. https://www.statista.com/statistics/1050829/japan-coterie-magazine-market-retail-value/
Yano Research. (2024). Retail value of fanzines (dojinshi) in Japan from fiscal year 2019 to 2022 with a forecast until 2023 (in billion Japanese yen). Statista. Statista Inc.. Accessed: August 24, 2024. https://www.statista.com/statistics/1050829/japan-coterie-magazine-market-retail-value/
Yano Research. "Retail Value of Fanzines (Dojinshi) in Japan from Fiscal Year 2019 to 2022 with a Forecast until 2023 (in Billion Japanese Yen)." Statista, Statista Inc., 5 Jan 2024, https://www.statista.com/statistics/1050829/japan-coterie-magazine-market-retail-value/
Yano Research, Retail value of fanzines (dojinshi) in Japan from fiscal year 2019 to 2022 with a forecast until 2023 (in billion Japanese yen) Statista, https://www.statista.com/statistics/1050829/japan-coterie-magazine-market-retail-value/ (last visited August 24, 2024)
Retail value of fanzines (dojinshi) in Japan from fiscal year 2019 to 2022 with a forecast until 2023 (in billion Japanese yen) [Graph], Yano Research, January 5, 2024. [Online]. Available: https://www.statista.com/statistics/1050829/japan-coterie-magazine-market-retail-value/
