Digital out-of-home (DOOH) reach by age group in Great Britain 2019

Published by Statista Research Department, Apr 27, 2023
This chart shows what proportion of people in three different age groups in Great Britain in 2019 saw a digital screen at least once in a week. The level of reach amongst 18-34 year-olds and 35-54 year-olds was the same. Reach was lower in the 55+ age category. Digital screens are a form of digital out-of-home (DOOH) advertising.

Digital out-of-home (DOOH) reach* in Great Britain in 2019, by age group

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Release date

September 2019

Region

United Kingdom (Great Britain)

Survey time period

2019

Supplementary notes

*Proportion of each audience, within GB, who will see a digital screen at least once in a week

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Overview

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UK market

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Market leaders

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Formats & segments

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Consumer insights

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