Digital out-of-home (DOOH) reach by gender in Great Britain 2019

Published by Statista Research Department, Apr 27, 2023
This chart shows what proportion of males and females in Great Britain in 2019 saw a digital screen at least once in a week. Digital screens saw a similar level of reach from both genders, with reach among the female population being just one percent higher than among the male population. Digital screens are a form of digital out-of-home (DOOH) advertising.

Digital out-of-home (DOOH) reach* in Great Britain in 2019, by gender

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Release date

September 2019

Region

United Kingdom (Great Britain)

Survey time period

2019

Supplementary notes

* Proportion of each audience, within GB, who will see a digital screen at least once in a week.

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UK market

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