Among the channels of the Italian digital sector, investments in video advertising are expected to increase the most, reaching 852 million euros in 2020. Search advertising was reported to be the second-fastest-growing segment: the ad spending in search advertising amounted to 714 million euros in 2019 and is forecasted to reach 758 million euros in 2020, approximately.
Expenditure in digital advertising in Italy in 2019 with a forecast for 2020, by channel
(in 1,000 euros)
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issuu , & ADC Group. (July 31, 2019). Expenditure in digital advertising in Italy in 2019 with a forecast for 2020, by channel (in 1,000 euros) [Graph]. In Statista. Retrieved December 21, 2024, from https://www.statista.com/statistics/1049122/digital-ad-spend-in-italy/
issuu , und ADC Group. "Expenditure in digital advertising in Italy in 2019 with a forecast for 2020, by channel (in 1,000 euros)." Chart. July 31, 2019. Statista. Accessed December 21, 2024. https://www.statista.com/statistics/1049122/digital-ad-spend-in-italy/
issuu , ADC Group. (2019). Expenditure in digital advertising in Italy in 2019 with a forecast for 2020, by channel (in 1,000 euros). Statista. Statista Inc.. Accessed: December 21, 2024. https://www.statista.com/statistics/1049122/digital-ad-spend-in-italy/
issuu , and ADC Group. "Expenditure in Digital Advertising in Italy in 2019 with a Forecast for 2020, by Channel (in 1,000 Euros)." Statista, Statista Inc., 31 Jul 2019, https://www.statista.com/statistics/1049122/digital-ad-spend-in-italy/
issuu & ADC Group, Expenditure in digital advertising in Italy in 2019 with a forecast for 2020, by channel (in 1,000 euros) Statista, https://www.statista.com/statistics/1049122/digital-ad-spend-in-italy/ (last visited December 21, 2024)
Expenditure in digital advertising in Italy in 2019 with a forecast for 2020, by channel (in 1,000 euros) [Graph], issuu , & ADC Group, July 31, 2019. [Online]. Available: https://www.statista.com/statistics/1049122/digital-ad-spend-in-italy/
