Spicy sauces in bottles and ketchup in Germany 2024

This graph shows the results of a survey in Germany on the consumption of spicy sauces in bottles and ketchup from 2019 to 2024. In 2024, around 15.91 million people in the German-speaking population aged 14 years and older said that they had bought spicy sauces or ketchup within the last 14 days.
The Allensbach Market and Advertising Media Analysis (Allensbacher Markt- und Werbeträgeranalyse or AWA in German) determines attitudes, consumer habits and media usage of the population in Germany on a broad statistical basis.

Number of people in Germany who purchased spicy sauces in bottles or ketchup within the last 14 days from 2019 to 2024 (in millions)

Characteristic	Number of people in millions
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Release date

June 2024

More information

Region

Germany

Survey time period

2019 to 2024

Age group

14 years and older

Special properties

German-speaking population

Method of interview

Questionnaire and personal interview

Supplementary notes

Information on the population:
Base is the German-speaking population aged 14 years and older.

Information on the overall sample:
2019: 23,318 respondents, representing 70.60 million people
2020: 23,191 respondents, representing 70.64 million people
2021: 22,563 respondents, representing 70.54 million people
2022: 23,015 respondents, representing 70.60 million people
2023: 23,524 respondents, representing 70.08 million people

2024: 23,485 respondents, extrapolation to 70.48 million people

Further information on methodology can be found here.This question was asked during the survey in the following wording: "Could you please look through this list with food and other items and name everything which you personally have bought in the last 14 days? - Spices in bottles, ketchup."

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