According to a 2021 survey of U.S. adults, 59 percent of respondents aged 55 and older stated that they had not used or had any interest in using smart speakers for online shopping. The survey also revealed that, generally, less than 15 percent of respondents regularly shopped with smart speakers.
Share of adults interested in voice shopping in the United States in 2021, by age group
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eMarketer. (February 25, 2022). Share of adults interested in voice shopping in the United States in 2021, by age group [Graph]. In Statista. Retrieved December 19, 2024, from https://www.statista.com/statistics/1046720/us-internet-users-interest-in-making-purchases-with-smart-speakers/
eMarketer. "Share of adults interested in voice shopping in the United States in 2021, by age group." Chart. February 25, 2022. Statista. Accessed December 19, 2024. https://www.statista.com/statistics/1046720/us-internet-users-interest-in-making-purchases-with-smart-speakers/
eMarketer. (2022). Share of adults interested in voice shopping in the United States in 2021, by age group. Statista. Statista Inc.. Accessed: December 19, 2024. https://www.statista.com/statistics/1046720/us-internet-users-interest-in-making-purchases-with-smart-speakers/
eMarketer. "Share of Adults Interested in Voice Shopping in The United States in 2021, by Age Group." Statista, Statista Inc., 25 Feb 2022, https://www.statista.com/statistics/1046720/us-internet-users-interest-in-making-purchases-with-smart-speakers/
eMarketer, Share of adults interested in voice shopping in the United States in 2021, by age group Statista, https://www.statista.com/statistics/1046720/us-internet-users-interest-in-making-purchases-with-smart-speakers/ (last visited December 19, 2024)
Share of adults interested in voice shopping in the United States in 2021, by age group [Graph], eMarketer, February 25, 2022. [Online]. Available: https://www.statista.com/statistics/1046720/us-internet-users-interest-in-making-purchases-with-smart-speakers/
