Out-of-home advertising spending in the UK 2011-2023, by platform

Published by Statista Research Department, May 13, 2024
In 2023, digital accounted for 65 percent of the total out-of-home advertising spending in the United Kingdom and traditional accounted for 35 percent. In 2011, the ratio was 14 percent to 86 percent.

Distribution of out-of-home advertising spending in the United Kingdom (UK) from 2011 to 2023, by platform

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Release date

April 2024

Region

United Kingdom

Survey time period

2011 to 2023

Supplementary notes

* Figures for traditional out-of-home calculated by Statista based on data provided by the source.

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Statistics on " Out-of-home advertising in the United Kingdom (UK) "

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Overview

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UK market

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Market leaders

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Formats & segments

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Consumer insights

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Digital out-of-home advertising in the UKAdvertising in the UKDigital marketing in the UKOut-of-home advertising in the UKInfluencer marketing in the United Kingdom (UK)
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