According to a survey conducted by Rakuten Insight, about 40 percent of respondents from India who use K-beauty products usually got their information on the latest Korean skincare products and trends from e-commerce websites selling them. Within the survey, about four percent of Indians' skincare routine consisted of K-beauty products.
Main information sources on the latest Korean skincare products and trends among consumers in India in 2019
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Rakuten Insight. (August 19, 2019). Main information sources on the latest Korean skincare products and trends among consumers in India in 2019 [Graph]. In Statista. Retrieved July 05, 2024, from https://www.statista.com/statistics/1045401/india-preferred-information-sources-for-korean-skincare-products/
Rakuten Insight. "Main information sources on the latest Korean skincare products and trends among consumers in India in 2019." Chart. August 19, 2019. Statista. Accessed July 05, 2024. https://www.statista.com/statistics/1045401/india-preferred-information-sources-for-korean-skincare-products/
Rakuten Insight. (2019). Main information sources on the latest Korean skincare products and trends among consumers in India in 2019. Statista. Statista Inc.. Accessed: July 05, 2024. https://www.statista.com/statistics/1045401/india-preferred-information-sources-for-korean-skincare-products/
Rakuten Insight. "Main Information Sources on The Latest Korean Skincare Products and Trends among Consumers in India in 2019." Statista, Statista Inc., 19 Aug 2019, https://www.statista.com/statistics/1045401/india-preferred-information-sources-for-korean-skincare-products/
Rakuten Insight, Main information sources on the latest Korean skincare products and trends among consumers in India in 2019 Statista, https://www.statista.com/statistics/1045401/india-preferred-information-sources-for-korean-skincare-products/ (last visited July 05, 2024)
Main information sources on the latest Korean skincare products and trends among consumers in India in 2019 [Graph], Rakuten Insight, August 19, 2019. [Online]. Available: https://www.statista.com/statistics/1045401/india-preferred-information-sources-for-korean-skincare-products/