In 2018 in Great Britain, poster advertising in tube stations had a 48.9 percent share of reach in the 35 to 54 years age group. In the 18 to 34 years age category it was a 36.2 percent share of reach, and in the 55 years and older age group it was a 23.3 percent share of reach. Posters are one form of out-of-home (OOH) advertising.
Advertising reach of posters in tube stations in Great Britain in 2018, by age group
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Route Research. (September 15, 2018). Advertising reach of posters in tube stations in Great Britain in 2018, by age group [Graph]. In Statista. Retrieved December 21, 2024, from https://www.statista.com/statistics/1045394/ad-reach-in-tube-stations-by-age-group-great-britain/
Route Research. "Advertising reach of posters in tube stations in Great Britain in 2018, by age group." Chart. September 15, 2018. Statista. Accessed December 21, 2024. https://www.statista.com/statistics/1045394/ad-reach-in-tube-stations-by-age-group-great-britain/
Route Research. (2018). Advertising reach of posters in tube stations in Great Britain in 2018, by age group. Statista. Statista Inc.. Accessed: December 21, 2024. https://www.statista.com/statistics/1045394/ad-reach-in-tube-stations-by-age-group-great-britain/
Route Research. "Advertising Reach of Posters in Tube Stations in Great Britain in 2018, by Age Group." Statista, Statista Inc., 15 Sep 2018, https://www.statista.com/statistics/1045394/ad-reach-in-tube-stations-by-age-group-great-britain/
Route Research, Advertising reach of posters in tube stations in Great Britain in 2018, by age group Statista, https://www.statista.com/statistics/1045394/ad-reach-in-tube-stations-by-age-group-great-britain/ (last visited December 21, 2024)
Advertising reach of posters in tube stations in Great Britain in 2018, by age group [Graph], Route Research, September 15, 2018. [Online]. Available: https://www.statista.com/statistics/1045394/ad-reach-in-tube-stations-by-age-group-great-britain/
