In 2018 in Great Britain, poster advertisements on buses had a 42 percent share of reach amongst people in the 35 to 54 years age group. Poster advertising is one type of out-of-home (OOH) advertising.
Advertising reach of posters on buses in Great Britain in 2018, by age group
Characteristic
Share of reach
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Route Research. (September 15, 2018). Advertising reach of posters on buses in Great Britain in 2018, by age group [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/1045294/bus-poster-advertising-reach-great-britain/
Route Research. "Advertising reach of posters on buses in Great Britain in 2018, by age group." Chart. September 15, 2018. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/1045294/bus-poster-advertising-reach-great-britain/
Route Research. (2018). Advertising reach of posters on buses in Great Britain in 2018, by age group. Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/1045294/bus-poster-advertising-reach-great-britain/
Route Research. "Advertising Reach of Posters on Buses in Great Britain in 2018, by Age Group." Statista, Statista Inc., 15 Sep 2018, https://www.statista.com/statistics/1045294/bus-poster-advertising-reach-great-britain/
Route Research, Advertising reach of posters on buses in Great Britain in 2018, by age group Statista, https://www.statista.com/statistics/1045294/bus-poster-advertising-reach-great-britain/ (last visited July 22, 2024)
Advertising reach of posters on buses in Great Britain in 2018, by age group [Graph], Route Research, September 15, 2018. [Online]. Available: https://www.statista.com/statistics/1045294/bus-poster-advertising-reach-great-britain/