In an October 2018 survey, 36 percent of responding Millennial consumers in the United States said they were influenced by TV advertising to make big purchases, and further 22 percent said the same about online ads.
Share of Millennial consumers who made big purchases influenced by advertising seen in selected media in the United States as of October 2018
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SurveyMonkey. (November 6, 2018). Share of Millennial consumers who made big purchases influenced by advertising seen in selected media in the United States as of October 2018 [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/1044880/millennial-consumers-making-big-purchases-advertising-influence-us/
SurveyMonkey. "Share of Millennial consumers who made big purchases influenced by advertising seen in selected media in the United States as of October 2018 ." Chart. November 6, 2018. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/1044880/millennial-consumers-making-big-purchases-advertising-influence-us/
SurveyMonkey. (2018). Share of Millennial consumers who made big purchases influenced by advertising seen in selected media in the United States as of October 2018 . Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/1044880/millennial-consumers-making-big-purchases-advertising-influence-us/
SurveyMonkey. "Share of Millennial Consumers Who Made Big Purchases Influenced by Advertising Seen in Selected Media in The United States as of October 2018 ." Statista, Statista Inc., 6 Nov 2018, https://www.statista.com/statistics/1044880/millennial-consumers-making-big-purchases-advertising-influence-us/
SurveyMonkey, Share of Millennial consumers who made big purchases influenced by advertising seen in selected media in the United States as of October 2018 Statista, https://www.statista.com/statistics/1044880/millennial-consumers-making-big-purchases-advertising-influence-us/ (last visited December 22, 2024)
Share of Millennial consumers who made big purchases influenced by advertising seen in selected media in the United States as of October 2018 [Graph], SurveyMonkey, November 6, 2018. [Online]. Available: https://www.statista.com/statistics/1044880/millennial-consumers-making-big-purchases-advertising-influence-us/
