As of the second quarter of 2018, 37 percent of men and 21 percent of women in Finland reported to be using ad blocking software. In contrast, over half of both genders had not used ad blockers at the evaluated period.
Share of individuals who used ad blocking software in Finland in 2018, by gender
* The source adds the following information: "The respondents have been selected from our Nordic, German, UK and US panels consisting of more than 1.5 million panelists and weighed to achieve representativity on the more than 14,000 respondents who completed the survey".
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
AudienceProject. (June 13, 2018). Share of individuals who used ad blocking software in Finland in 2018, by gender [Graph]. In Statista. Retrieved December 21, 2024, from https://www.statista.com/statistics/1044810/ad-blocker-users-in-finland-by-gender/
AudienceProject. "Share of individuals who used ad blocking software in Finland in 2018, by gender." Chart. June 13, 2018. Statista. Accessed December 21, 2024. https://www.statista.com/statistics/1044810/ad-blocker-users-in-finland-by-gender/
AudienceProject. (2018). Share of individuals who used ad blocking software in Finland in 2018, by gender. Statista. Statista Inc.. Accessed: December 21, 2024. https://www.statista.com/statistics/1044810/ad-blocker-users-in-finland-by-gender/
AudienceProject. "Share of Individuals Who Used Ad Blocking Software in Finland in 2018, by Gender." Statista, Statista Inc., 13 Jun 2018, https://www.statista.com/statistics/1044810/ad-blocker-users-in-finland-by-gender/
AudienceProject, Share of individuals who used ad blocking software in Finland in 2018, by gender Statista, https://www.statista.com/statistics/1044810/ad-blocker-users-in-finland-by-gender/ (last visited December 21, 2024)
Share of individuals who used ad blocking software in Finland in 2018, by gender [Graph], AudienceProject, June 13, 2018. [Online]. Available: https://www.statista.com/statistics/1044810/ad-blocker-users-in-finland-by-gender/