A survey conducted in Italy in 2019 revealed that the internal organization in companies hindered the use of influencer marketing in 14 percent of cases. Moreover, 15 percent of companies gave priority to other communications tools for their marketing strategies.
Reasons not to use influencer marketing among Italian companies in 2019
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Buzzoole. (July 11, 2019). Reasons not to use influencer marketing among Italian companies in 2019 [Graph]. In Statista. Retrieved December 19, 2024, from https://www.statista.com/statistics/1044410/reasons-not-to-use-influencer-marketing-among-companies-in-italy/
Buzzoole. "Reasons not to use influencer marketing among Italian companies in 2019." Chart. July 11, 2019. Statista. Accessed December 19, 2024. https://www.statista.com/statistics/1044410/reasons-not-to-use-influencer-marketing-among-companies-in-italy/
Buzzoole. (2019). Reasons not to use influencer marketing among Italian companies in 2019. Statista. Statista Inc.. Accessed: December 19, 2024. https://www.statista.com/statistics/1044410/reasons-not-to-use-influencer-marketing-among-companies-in-italy/
Buzzoole. "Reasons Not to Use Influencer Marketing among Italian Companies in 2019." Statista, Statista Inc., 11 Jul 2019, https://www.statista.com/statistics/1044410/reasons-not-to-use-influencer-marketing-among-companies-in-italy/
Buzzoole, Reasons not to use influencer marketing among Italian companies in 2019 Statista, https://www.statista.com/statistics/1044410/reasons-not-to-use-influencer-marketing-among-companies-in-italy/ (last visited December 19, 2024)
Reasons not to use influencer marketing among Italian companies in 2019 [Graph], Buzzoole, July 11, 2019. [Online]. Available: https://www.statista.com/statistics/1044410/reasons-not-to-use-influencer-marketing-among-companies-in-italy/