In a November 2018 survey of conducted among consumers in the United States, 44 percent of respondents chose newsletter subscription to keep in touch with a department stores' news, while t41 percent they preferred to receive direct mail from their favorite department stores. Subscription to text messages was the least popular communication channel chosen for most verticals, except specialty.
Share of consumers who use selected methods to communicate with brands in the United States as of November 2018, by vertical
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Alliance Data. (February 19, 2019). Share of consumers who use selected methods to communicate with brands in the United States as of November 2018, by vertical [Graph]. In Statista. Retrieved November 21, 2024, from https://www.statista.com/statistics/1044340/consumer-communication-methods-brands-vertical-us/
Alliance Data. "Share of consumers who use selected methods to communicate with brands in the United States as of November 2018, by vertical." Chart. February 19, 2019. Statista. Accessed November 21, 2024. https://www.statista.com/statistics/1044340/consumer-communication-methods-brands-vertical-us/
Alliance Data. (2019). Share of consumers who use selected methods to communicate with brands in the United States as of November 2018, by vertical. Statista. Statista Inc.. Accessed: November 21, 2024. https://www.statista.com/statistics/1044340/consumer-communication-methods-brands-vertical-us/
Alliance Data. "Share of Consumers Who Use Selected Methods to Communicate with Brands in The United States as of November 2018, by Vertical." Statista, Statista Inc., 19 Feb 2019, https://www.statista.com/statistics/1044340/consumer-communication-methods-brands-vertical-us/
Alliance Data, Share of consumers who use selected methods to communicate with brands in the United States as of November 2018, by vertical Statista, https://www.statista.com/statistics/1044340/consumer-communication-methods-brands-vertical-us/ (last visited November 21, 2024)
Share of consumers who use selected methods to communicate with brands in the United States as of November 2018, by vertical [Graph], Alliance Data, February 19, 2019. [Online]. Available: https://www.statista.com/statistics/1044340/consumer-communication-methods-brands-vertical-us/
