Number of movies seen each month in the U.S. in 2019, by income level

As of 2019, around half of people with an income of less the 50 thousands dollars per year state that they typically do not see any movies in theatres each month. The middle income group (those that make between 50 and 100 thousand dollars per year) has the highest average for monthly theatre visits, with over 60 percent seeing at least one film per month. The obvious constraints to movie consumption are likely related to income and free time. Middle income level consumers seem to represent the optimal balance between these two constraints which allows for the greatest movie consumption.