Private label product price index in the Netherlands 2018, by label type

Published by
Koen van Gelder,
Dec 16, 2022
In 2018, private label products in the 'free from' category were roughly three times as expensive as regular private label products in the Netherlands. Organic private label products were slightly cheaper, but still over twice as expensive as the regular private label products.

Private label product price index in the Netherlands in 2018, by label type

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Release date

July 2018

Region

Netherlands

Survey time period

January 2018 to March 2018

Number of respondents

2*

Supplementary notes

* The survey only took into account the country's two largest supermarket chains, Albert Heijn and Jumbo.

The price of standard private label products equals 100. The price for standard private label products is the base price used to calculate the index value.

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Statistics on " Brands in the Netherlands "

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Other statistics that may interest you Brands in the Netherlands

Brand value

4

Premium and private label brands

8

International and local brands

8

Purchase channels

4

Further related statistics

18

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Topics

Retail trade in the NetherlandsSupermarkets in the NetherlandsRetail trade in EuropeE-commerce in the NetherlandsOnline grocery shopping in the Netherlands
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