Compared to 2017, advertising spend in luxury and fashion grew by five percent in 2018. By comparison, ad spend for the automotive industry contracted by 15 percent since 2017. Malaysia's total advertising expenditure contracted by one percent in 2018.
Advertising expenditure growth in Malaysia in 2018, by category
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Dentsu Aegis Network. (February 1, 2019). Advertising expenditure growth in Malaysia in 2018, by category [Graph]. In Statista. Retrieved November 19, 2024, from https://www.statista.com/statistics/1043111/malaysia-advertising-spending-growth-by-category/
Dentsu Aegis Network. "Advertising expenditure growth in Malaysia in 2018, by category ." Chart. February 1, 2019. Statista. Accessed November 19, 2024. https://www.statista.com/statistics/1043111/malaysia-advertising-spending-growth-by-category/
Dentsu Aegis Network. (2019). Advertising expenditure growth in Malaysia in 2018, by category . Statista. Statista Inc.. Accessed: November 19, 2024. https://www.statista.com/statistics/1043111/malaysia-advertising-spending-growth-by-category/
Dentsu Aegis Network. "Advertising Expenditure Growth in Malaysia in 2018, by Category ." Statista, Statista Inc., 1 Feb 2019, https://www.statista.com/statistics/1043111/malaysia-advertising-spending-growth-by-category/
Dentsu Aegis Network, Advertising expenditure growth in Malaysia in 2018, by category Statista, https://www.statista.com/statistics/1043111/malaysia-advertising-spending-growth-by-category/ (last visited November 19, 2024)
Advertising expenditure growth in Malaysia in 2018, by category [Graph], Dentsu Aegis Network, February 1, 2019. [Online]. Available: https://www.statista.com/statistics/1043111/malaysia-advertising-spending-growth-by-category/