In 2018, the food and beverage industry had the highest amount of ad spend in Indonesia, at 43.09 trillion Indonesian rupiah. Compared to 2017, advertising spend in e-commerce and online services grew by 29.6 percent in 2018. Indonesia's total advertising expenditure grew by 2.2 percent in 2018.
Advertising expenditure in Indonesia in 2018, by category
(in trillion Indonesian rupiah)
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Dentsu Aegis Network. (February 1, 2019). Advertising expenditure in Indonesia in 2018, by category (in trillion Indonesian rupiah) [Graph]. In Statista. Retrieved November 21, 2024, from https://www.statista.com/statistics/1042285/indonesia-advertising-spending-value-by-category/
Dentsu Aegis Network. "Advertising expenditure in Indonesia in 2018, by category (in trillion Indonesian rupiah)." Chart. February 1, 2019. Statista. Accessed November 21, 2024. https://www.statista.com/statistics/1042285/indonesia-advertising-spending-value-by-category/
Dentsu Aegis Network. (2019). Advertising expenditure in Indonesia in 2018, by category (in trillion Indonesian rupiah). Statista. Statista Inc.. Accessed: November 21, 2024. https://www.statista.com/statistics/1042285/indonesia-advertising-spending-value-by-category/
Dentsu Aegis Network. "Advertising Expenditure in Indonesia in 2018, by Category (in Trillion Indonesian Rupiah)." Statista, Statista Inc., 1 Feb 2019, https://www.statista.com/statistics/1042285/indonesia-advertising-spending-value-by-category/
Dentsu Aegis Network, Advertising expenditure in Indonesia in 2018, by category (in trillion Indonesian rupiah) Statista, https://www.statista.com/statistics/1042285/indonesia-advertising-spending-value-by-category/ (last visited November 21, 2024)
Advertising expenditure in Indonesia in 2018, by category (in trillion Indonesian rupiah) [Graph], Dentsu Aegis Network, February 1, 2019. [Online]. Available: https://www.statista.com/statistics/1042285/indonesia-advertising-spending-value-by-category/
