Share of Korean beauty products in skincare routine among males Philippines 2021

Published by
Christy Balita,
Nov 2, 2021
According to a July 2021 survey conducted by Rakuten Insight, approximately 38 percent of male respondents in the Philippines stated that around 25 to 50 percent of their skincare routine consisted of Korean beauty products. The majority of male respondents feel that Korean skincare products are more effective and produce better results.

Share of Korean beauty products in the skincare routine among male consumers in the Philippines in 2021

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Release date

October 2021

Region

Philippines

Survey time period

July 8 to July 30, 2021

Number of respondents

1,166 respondents

Age group

16 years and older

Special properties

Filipino consumers

Method of interview

Online survey

Supplementary notes

Original question: How much of your skincare routine consists of Korean beauty products?

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